Discovery & Strategy Alignment
Objective: Understand the client’s goals..
- Conduct a focused needs assessment across departments.
- Define project goals, KPIs, and performance benchmarks.
- Identify target audiences and primary stakeholders.
- Analyze competitors to understand key differentiators.
- Map client requirements to achievable deliverables.
Planning & Architecture
Objective: Develop a clear, scalable roadmap and foundational structure.
- Outline a project roadmap with phased milestones.
- Define essential features, integrations, and dependencies.
- Develop a scalable technical architecture or sitemap.
- Prioritize tasks using a timeline or sprint-based plan.
- Assign roles and responsibilities to teams.
Design & Experience Optimization
Objective: Craft a design that resonates with the target audience.
- Develop wireframes and high-fidelity prototypes.
- Ensure usability and accessibility across devices.
- Incorporate branding guidelines and visual aesthetics.
- Gather feedback from stakeholders and users for refinement.
- Optimize the user journey for seamless experiences.
Development & Implementation
Objective: Execute the project plan, focusing on quality and optimization.
- Follow agile or iterative development processes.
- Implement front-end and back-end features incrementally.
- Ensure code is optimized for performance and scalability.
- Integrate third-party APIs or systems where needed.
- Conduct internal testing during development to prevent bugs.
Testing & Launch
Objective: Validate quality and functionality before full launch.
- Conduct thorough unit, system, and user testing.
- Validate performance metrics, responsiveness, and speed.
- Fix bugs and issues before deployment.
- Ensure SEO and technical optimizations are in place.
- Execute a staged or full project launch with monitoring.
Monitoring, Optimization & Growth
Objective: Track performance and continuously improve.
- Monitor KPIs and project metrics regularly.
- Gather ongoing user feedback and data insights.
- Hold periodic performance reviews with stakeholders.
- Identify and implement growth opportunities.
- Optimize performance through iterative updates.